CommunitySherpa: The Deliverables
Filed under CommunitySherpa information, How CommunitySherpa works
CommunitySherpa provides the following services for an affordable, fixed monthly fee:
Content Management
Hosting and maintenance of an individual blog for your community, or a network of blogs for the communities in your portfolio;
- Ongoing content creation and management
- Relevant local and lifestyle content targeted to your residents
- Community news and information
- Photographs of community events and residents
- Interactive content
- Information about special renewal and referral incentives
- Interactive Community bulletin board
Social Network Development Maintenance
- Creation of social identities for your community or portfolio on Facebook and Twitter
- Development and publishing of content for your social identities
- Recruiting and development of your social network connections among your residents and prospects
- Monitoring of your social network activity for problematic or sensitive issues and dialogue
Internet Tool Development Search Engine Optimization
- Periodic enhancement and upgrade of social media tools, such as blog platforms, interactive widgets, etc.
- Analysis and refinement of Search Engine Optimization performance of your Community blog in search engines such as Google in order to increase traffic and raise Community profile.
Reporting & Analytics
Monthly reporting and analysis will include:
- Measure how many members of your network interacted with your program
- Report on traffic and leads
- Measure referral activity
- Measure retention among residents who are network participants vs. non-participants.
